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REDEFINE YOUR RIDE BY
EXPLORING YOUR RIDER STYLE

 

The Merlin collections are designed for every style of rider.
Whatever your riding need is, Merlin has a product that meets that demand; designed, developed and tested to the highest standards.

Across our three collections that are focused on different styles of riders, Merlin product should always exceed your expectations.
This new standard of motorcycle clothing redefines rider comfort, performance and style.

HERITAGE

CELEBRATING BIKE CULTURE AND INDIVIDUALISM

SEE COLLECTION

LEISURE MOTO

CASUALLY INSPIRED PROTECTIVE APPAREL

SEE COLLECTION

RIDERWEAR

CREATE STORIES THROUGH EXPLORATION

SEE COLLECTION

A BRITISH BRAND WITH
A PASSION FOR TWO WHEELS

Our shared passion for two wheels is the driver for creating the finest motorcycle clothing possible.

Each Merlin product must exceed your expectations and we deliver this through a unique combination of the finest fabrics and components, our attention to fit and comfort, rigorous R&D testing and on-trend styling. Merlin is a British brand, quickly becoming the go-to name within the motorcycle community.

DESIGN HOUSE

WITH INDUSTRY-LEADING DESIGNERS

How we travel and what we require from our kit both in its function and design on and off the bike has changed.

At Merlin, we continue to evolve our product range through three rider-focused style collections. Each of these collections has been tailored with the highest level of detail and refinement by our passionate, small team of designers; developed to the riding requirements of each collection.

THE BEST COMPONENTS

WITH UNIQUE INTEGRATION

Providing more than just great designs, our development team integrate the highest quality of materials and components in every product. This ensures that you the rider, receive class-leading durability throughout. With all of these aspirational materials and components are packed in every one of our products, the bang for the buck is astounding.

Striving for new and innovative ways to enhance your experience, Merlin utilizes many third party brand ingredients through licenses such as D3O® shock-absorbing armour, Halley Stevensons® Waxed Cotton, Outlast® temperature regulating liner technology and DuPont® abrasion-resistant fabrics.

RIDER SAFETY

WITH FOCUSSED PERFORMANCE

Integrating in-house research and development with external laboratory tests, we have successfully created high-performance safety products across our three, rider focussed collections. Our design and development team are highly experienced and always ensure that whilst we assemble beautiful rider wear, the safety of riders underpins everything.

As part of this accreditation process, labs across Europe independently test each product to ensure they meet the rigorous conformity standards of the different regions, for example, EU CE and UKCA. There is no room for compromising rider safety.

BRITISH ADVENTURE


With a traditionally British nature, we do not overstate ourselves but there is no lack of confidence and pride in what the entire team come together to create.
Through extensive research, testing, user feedback and our unique expression of design, riders can head onto the open road with confidence and trust in the Merlin brand; exploring the world on two wheels.

BEHIND THE BRAND

EXPERIENCE, ENERGY AND PURPOSE

OUR STORY

Merlin was formed by five passionate and experienced riders. From a small barn conversion in the British heart of automotive manufacturing, Merlin launched its first collection in 2012.

From this small collection Merlin is now one of the fastest-growing motorcycle brands; recognized for style, technical innovation and quality.

THE TEAM

The five founders of Merlin have passed on their experience, vision and design philosophy to the next generation.

Today’s team is a combination of youth and experience, where freedom to explore and express creativity is encouraged. Merlin is made up of a passionate team, each sharing the same culture and goal.

OUR GOAL

Merlin’s goal from the outset came from personal experiences, wanting to break the norm and ultimately redefining what was possible, at price points reachable for the everyday rider.

Today this core goal remains but has developed into rider focussed collections where no matter your riding style we have something tailored for you.

THE FUTURE

2021 and beyond will be an exciting time for riders as we play a bigger part in the community that we love. Further, we will maintain focus on continuing our development of class-leading products through the quickly evolving transport network. The team are never satisfied and are already engaged in future projects, to be seen shortly.


JOIN THE COMMUNITY
AND SHARE YOUR PASSION

Be the first to hear about our new collections, products and technology, as well as all the latest motorcycle news from around the world.

However, you like your media we’re across a growing range of platforms and would love to see you join us.


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