Merlin is a business dedicated to bringing the best motorcycle gear to you. Our business is 100% employee owned and this means every one of our partners is completely dedicated to designing and delivering the best products possible to the rider & pillion.


The Merlin Partnership houses two brands, Merlin and Route One. Merlin products consist of focussed category developments in Technical Tour with Outlast, Heritage, Boots and Gloves. Route One is our second brand which focusses on fashion jeans with reinforced protection.

The Merlin team have years of experience and pedigree in developing bike gear across all budgets, having worked with some great riders at Moto-GP, WSB and BSB level, alongside this we have produced for the value conscious rider. Our factories have a great reputation for producing the best quality motorcycle gear.

We know how confusing it can be buying the right-the best gear with so much jargon around. The Merlin team is committed to simplifying this process and strive for a close relationship with you. We strive for innovation in materials and specification, that is clever in detailing and design but also very good value for money.

All the partners here at Merlin hope you enjoy our gear – we’re proud when we see you wearing it and have planned that in years to come you will say ‘Merlin proved to be the right choice – the best gear’.  You can find Merlin and its brands through selected motorbike stores in the UK via our Stockist Search.  We are also on Facebook, Twitter and Instagram posting not only about our latest news but also all things biking.

Enjoy the Ride!

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Merlin Company Information:

Registered In England And Wales With Registered Number: 07623658

VAT Registered Number: GB 118176025

Registered Office Address (No Deliveries To Be Sent To This Address): The Merlin Partnership Ltd, 19 Highfield Road, Edgbaston, Birmingham, B15 3BH, UK

Trading Address: The Merlin Partnership Ltd, 19B Chasewater Heaths Business Park, Cobbett Road, Burntwood, Staffordshire, WS7 3GL, UK